Client

Fairhaven Farm, located in Saginaw, MN, is a unique pizza farm dedicated to bringing the community fresh, farm-to-table experiences. With produce grown right on the farm, Fairhaven crafts wood-fired pizzas topped with ingredients harvested at peak flavor. Beyond pizza, they offer a place for people to connect with local agriculture and sustainable practices. Deeply committed to community engagement, Fairhaven Farm provides an inviting space for family gatherings, local events, and educational experiences, fostering a love for wholesome food and a sustainable lifestyle. Now, through their crowdfunding fundraiser, Fairhaven Farm aims to expand its offerings and enhance the farm experience, ensuring the community continues to enjoy fresh, flavorful, and locally grown pizza.

Requirements

Fairhaven Farm approached us to create a video for their crowdfunding campaign, aimed at capturing the spirit and community impact of their unique pizza farm. Our focus was on showcasing the farm’s dedication to fresh, locally-grown ingredients and the memorable experiences they create with every wood-fired pizza. This video serves as an inspiring and authentic invitation for supporters to join Fairhaven’s journey, highlighting their commitment to sustainable farming, community gatherings, and a love for farm-to-table food. The campaign video is designed to engage viewers, encouraging them to support Fairhaven Farm's mission to grow and enhance their offerings for the community.

Solution

Fairhaven Farm engaged Old Saw Media to create a compelling video for their crowdfunding campaign. After thoughtful planning and collaboration, we developed a concept that authentically represents Fairhaven’s dedication to sustainable farming and community connection. With a clear vision in place, we moved into production, capturing the vibrant farm-to-table experience and the joy of gathering for wood-fired pizza made from Fairhaven’s own produce. This video is crafted to resonate with the community, providing an inspiring invitation to support Fairhaven Farm’s mission to expand and continue creating meaningful, local experiences for everyone to enjoy.